THE ROLE OF MARKETING COMMUNICATIONS IN PRACTICAL ACTIVITY OF ENTERPRISES OF TOURISM INFRASTRUCTURE (EXAMPLE OFCATERING)

dc.contributor.author	Polishchuk, О. V.
dc.contributor.author	Trusova, T. S
dc.date.accessioned	2018-06-08T08:36:39Z
dc.date.available	2018-06-08T08:36:39Z
dc.date.issued	2015
dc.identifier.uri	https://dspace.megu.edu.ua:8443/jspui/handle/123456789/1379
dc.description.abstract	Marketing communications features on an example of the scope of catering in the article are disclosed. This experience is very important in the development of the scope of catering in the face of increasing competition. Studies have shown that many catering enterprises in the Russian Federation, particularly in Moscow as one of the most developing region are not ready for it. The tourist infrastructure will be developed through the use of such experience, which will attract foreign tourists.	en_US
dc.publisher	Zeszyty naukowe. – tom 8. – rocznik IV. – numer 1/2015. – Sucha Beskidzka, 2/2015. – С. 36–52.	en_US
dc.subject	Marketing communication policy, tourism infrastructure, catering.	en_US
dc.title	THE ROLE OF MARKETING COMMUNICATIONS IN PRACTICAL ACTIVITY OF ENTERPRISES OF TOURISM INFRASTRUCTURE (EXAMPLE OFCATERING)	en_US
dc.type	Article	en_US